I was astonished to stare at the most exotic hyper cars in the world, the two different BUGATTIS at the Dubai International Motor Show, around me the sky scrapers at the Dubai Marina, glistening and overlooked the marina, the sky divers floated down, so beautiful to see the yachts lined up at the Dubai Harbour.
This has been the ultimate exhilaration, the world’s best supercars, Bugattis, Ferraris, Lamborghinis, Mclaren, Aston Martins, Maserati, Range Rover, Corvette, Bentley, BMW, Mercedes Benz, Porsche, etc, mind blown, participated at the Dubai International Motor Show, which was held at the Dubai Harbor, the city’s newest waterfront leisure destination.
Special appearances exhibited were the Lamborghini Centenario, Range Rover, Bentley Mulliner GT, Ineos Grenadier SUV and the BMW iX amongst the others.
H.H. Shaikh Mansoor bin Mohammad bin Rashid Al Maktoum, Chairman of Dubai Sports Council toured the auto show after inaugurating the #NoFilterDXB.
“We are evolving from the traditional Motor Shows format and taking #NoFilterDxb outdoors to be a completely experiential and immersive festival. We have curated experiences in motoring from drifting, bike stunts, compete at the RC Drift track, buggy thrills to lifestyle Street Culture, Art, Fashion, Sports, Fitness and more to capture and reflect the attractive lifestyle of UAE. We have completely utilized all the space at Dubai Harbour for this commemorative edition of #NoFilterDxb as we promise an experience like no other. 80 per cent of the space is dedicated to interactive activations that audience can participate in”, said Trixie LohMirmand, Executive Vice President, Events Management, DWTC.
The Dubai International Motor Show has been rebranded as No Filter DXB, a luxury festive show with music, food, artwork, watches, special shows and ofcourse adrenalin, timed to celebrate the UAE’s 50th Year. Other than the supercars, classic, vintage cars, the rare and custom cars participated too.
Other activities that made it more exciting and engaging, were the skate lessons at Oakley’s huge skate park, Art Attack – a “fight-club-style” graffiti battle, Jumy’s NFT boutique, few artists displayed their artworks, food and drinks from Restaurants Nikki Beach, Ting Irie and 25H Hotel were served, complete entertainment for all, kids to teens to elders, and ofcourse the adrenalin junkies.
Late evening, the drifters showed their stunts and skills, burning rubber on the tarmac, leaving their black marks, the ear blowing engine noise. A very special event was the supercar parade, to honour and celebrate the 50th Golden Jubilee, 200 supercars, bikes participated, with all hypercars, supercars and some very million dirham exotics participated the drive from the harbour, drove around JLT and JLB and back to the Harbor. Noor Daoud, the Middle East’s first female drift racer flagged off the parade as she joined the drive in her white Lamborghini Aventador.
“I am very blessed, happy and grateful to be here. It is my first time to flag off a parade and it means so much that #NoFilterDXB had their trust in me. Dubai is well-known for luxurious supercars, but how they managed to line up this huge number of cars and bikes was unbelievable. You will never find this in any other country in the world,” said Noor Daoud.
Trixie LohMirmand, Executive Vice-President of Events Management at Dubai World Trade Centre (DWTC), the organiser of #NoFilterDXB and the Dubai Supercar Parade, said: “The parade has united the city’s motoring community for an amazing celebration of what makes Dubai so special. We had over 200 cars in the convoy, with drivers from all over the world, but they all spoke the same languages: cars and lifestyle. We want to thank the drivers for taking part, and our partners at Dubai Police, the Roads & Transport Authority, Dubai Ambulance, the General Directorate of Civil Defense, and Dubai Events Security Committee for their efforts and energies in delivering another amazing spectacle for the city.”