FRAGRANCE – FVM

TRADITION OF ARABIAN PERFUMERY

Posted on October 7, 2025October 13, 2025 by Girish Bajaj. GB

Beautyworld Middle East 2024 proved to be an unprecedented success, attracting a record-breaking 71,439 attendees from around the world to the Dubai World Trade Centre from October 28 to 30. This remarkable turnout solidified the event’s position as the premier international trade fair for the beauty and wellness industry. Organized by Messe Frankfurt Middle East, the 28th edition of Beautyworld Middle East sprawled across 17 halls, reinforcing its reputation as the ultimate platform for beauty…

Read

INDIA’S INNOVATIVE FRAGRANCE & FLAVOUR ECOSYSTEM

Posted on September 24, 2025January 22, 2026 by Girish Bajaj. GB

The 4th FICCI Fragrance Business Summit, was held on August 20, 2025, in Mumbai, brought together industry leaders, stakeholders, and policymakers to foster growth and innovation within India’s rapidly expanding fragrance industry. Organized by the Federation of Indian Chambers of Commerce & Industry (FICCI), the summit focused on the theme “The Fragrance Industry: Driving Innovation & Powering Growth” to further solidify India’s position as a global fragrance powerhouse. With an impressive 11% annual growth rate,…

Read

THE BEAUTYWORLD AWARDS ENHANCES THE AROMACHOLOGISTS OF THE MIDDLE EAST

Posted on November 6, 2022October 7, 2025 by Girish Bajaj. GB

Its 31st October and the glittering ceremony of the BEAUTYWORLD AWARDS were held at the classy luxurious Address Sky View, Dubai, the setting of a masquerade ball, with 400 key players in the beauty and fragrance sectors who attended the event to celebrate their peers and discover the rising stars in the industry. The Beautyworld Middle East Awards celebrated legacy brands and emerging businesses that steer innovation across the global beauty, hair, fragrance, and wellness…

Read

THE ENCHANTING ABEEHA MAMOON FRAGRANCE SERIES

Posted on April 7, 2022December 15, 2025 by Girish Bajaj. GB

Noble Perfumes, in collaboration with celebrity makeup artist Abeeha Mamoon, launched three limited-edition fragrances—Abeeha Mamoon Signature, Original, and Intense—at a glamorous event hosted at Dusit Thani Dubai.The launch, graced by guest of honor His Excellency Dr. BU Abdullah, blended luxury and artistry, with each scent reflecting Abeeha’s bold elegance.Curated by Gravity Events Dubai and BoxOffice Events Dubai, the collection arrives in striking bottles, designed to captivate the senses. Noble Perfumes, in collaboration with celebrity makeup…

Read